Let face it, whether you like it or not, social media is the largest networking tool, and it’s not going anywhere anytime soon. Compass Health is excited to invest a significant amount of capital into the LinkedIn platform to promote our brand, products, career agent opportunities, etc. This is an immense opportunity for Compass as 93% of America’s workforce uses LinkedIn and needs our products or is looking for a career change. However, we need you to help us out by promoting not just Compass Health but yourself too! An agency is only as good as its agents…
As all agents know, networking is a pillar of success for building your book of business. Not to mention this past year has demonstrated how important having social media is for connecting with family, friends, colleagues, etc. LinkedIn is a great platform to promote yourself as an agent and connect with potential prospects!
Here are a few other simple ways to utilize your LinkedIn account…
- Attract connections through a well-enhanced profile your profile should have a title and comprehensive summary, use keywords that explain your business in detail
- Use a business professional headshot for your profile picture People like to put faces to the name and it develops trust for viewers of your profile
- Get started by connecting with people you know follow family, friends, and current clients. This is where you begin to grow your network and start prospecting potential clients.
- Post an ad to generate new leads with over 740 millions members on LinkedIn and 55 million business on LinkedIn, posting an ad for $20 can go a long way Linked is by far the most used media platform and produces the most results for prospecting and connecting. Facebook is also a great way to market our products as the average age is 40.5 years old. If anyone needs assistance setting up any media account please call me at the home office!
At Compass Health you are in business for yourself, not by yourself!
Any questions on requirements and certifications please ask your manager or contact sales support in the home office. (772) 546 – 2299 Ext 202