Are You Marketing?

Brett Henry

I read once a long time ago that you only get one chance to make a good impression. There is a lot of truth in that statement. Just think about the first time you met your significant other. You had your best smile on, and hopefully best dressed while at the same time you presented yourself in the best light possible. It was a magic moment. Now that’s what they call Marketing 101!

So what are you doing to develop leads as well as following up with existing clients? Are your current clients impressed with your service and performance? You see marketing is about consistency. Next time you’re watching your favorite show, pay attention to how many times you see the same commercial in the hour, the day or the week. Progressive insurance is relentless when it comes to commercials. But it’s that consistency that programs the mind for branding as well as immediate recognition of the product or service. When your clients think about insurance, Are you the first thing that comes to their mind? If not, how do you change that?

It’s easier than you think. It’s called working on the phone, attending Field Marketing events, Email and text. You must put a plan together to make it as automated as possible. If you’re consistent in your approach you will see results over the long run. I know it can look like nothing is working at times, but don’t let that fool you. Timing is everything! When that moment arrives and the husband says to the wife, “Honey, we need to review our coverage” or “Honey we turn 65 in a few months, and we should be thinking about Medicare” what was the agents name at Compass Health? You want to be that person they call.

Mike Meyers and Amanda Simpson have put together a program with the local Walgreens stores which will allow you to attend Seniors Day once a week. Our feedback has been extremely positive, and people are very interested in talking to agents about coverage. That’s just one example of how you can further your potential. The attending agents have walked away with 15-20 leads per visit and have closed a greater majority.

So, it’s your choice. You can either sit there and with little to no effort, or you can join the ranks of successful producers and become proactive in your marketing. Make sure you attend the Motivation Monday morning interactive webinar at 10 am with Erin Alcalay and participate in what is becoming the secret talk of the successful agent network. See you there!

More Blog Posts

Introducing Our Brand New Compass App

We are excited to announce our NEW Launch of our redesigned Compass Agent App.  Here, you will find a multitude of things you can access:   You can sign in from the app for quick, easy access to upcoming webinars Book your appointments with your clients and new...

Goodbye Open Enrollment, Hello Tax Season!!

Now that OE is coming to an end, why not generate a new stream of income? Best part, your prospects already trust you with your health insurance! Welcome to Prime Tax (PT)!! PT is a brand-new Income Tax software built for the Health Insurance Agent/agent space. ...

The 2024 Outlook is a WOW for Compass Health 

Prez Corner  As 2023 comes to a close – I must say – it was a very average year in our sector and company. Since the adoption of the PPACA (Obamacare) in 2014, the market space has now been normalized to the extent the space insures around 20M members with...

Open Enrollment Follow Up Can be Even More Important the initial Signup

After Open Enrollment ends, we often time think its time for a break! I would like to tell you that is true, but the truly successful agent goes right from Open Enrollment into Follow Up Mode in efforts to turn Customers into Clients by adding multiple products that...

The best things in life are FREE

Everyone needs an Rx discount!! Why not offer your clients a free solution to lower prescription drug charges? With one of the most comprehensive discount drug card programs available, the CompassRx card is an added benefit you can provide to every client free of...

Unleashing Potential with Compass Health

As the year ends and we look forward to 2024, I enjoy reflecting on the past year. It's an honor and privilege to work at Compass Health. We work in such a fluid industry, and it's gratifying to know we provide agents the opportunity to generate a residual career...

Big Change Leads to Big Success

Recently I made a big move in my role at Compass Health. I have seen the amazing opportunity store Managers have for years and am a firm believer that a store is as successful as their manager wants it to become. After being approached by Mike and Bruce about the...

AEP is over, but we still have a huge opportunity to sell more Medicare !

First, I want to personally thank you for all of your hard work and dedication during this year's AEP season. Our numbers were not anywhere close to what we have done in the past, but hopefully we can finish this month off strong and kill it next year. Keep in mind...

Bruce Henry Receives Patriotic Award

On November 1, 2023, Steve Ramsey presented Bruce Henry with the Patriotic Employer Award from the Office of the Secretary of Defense. Alongside the presentation of this award was (RET) CPL Frank Henry, a Korean War Veteran. How this came about - Steve Ramsey - SSG...

Huge Enrollment Opportunity for Your Store

During AEP / OE all of us are looking for ways to increase sales. With leads online and Social Media, many agents have forgotten about the immediate success available from Grass Roots Marketing. This past Saturday I was reminded again of how amazing successful results...

Call For a Free Quote